What do Where the Wild Things Are and Lana del Rey have in common? Both are inspirations for Mulberry and both have lead to the creation of beautiful things. The A/W 2012 campaign? So pretty and playful, as per for the brand. Loving it. My American relatives gave me the book as a kid and I've always loved it. I recently rediscovered the joys of the story when I came across it while studying in the library in college. The style of the illustration, in particular, has always been a huge draw to it for me. The Mulberry ads capture the feeling of the recent movie more than that of the original book but they're still wonderfully dreamy and whimsical.





